“XYZ is now following you on twitter…”

This seemingly simple and straightforward message that gets generated every time someone elects to follow a user on twitter got a person concerned at my workplace cause they thought that someone was actually following them…following as in stalking! Begs the question…does going mainstream mean that content has to be “neutralized” so that it gets adopted easily? I cannot help but wonder how many other people think that there are now people following them around (literally) because they signed up for a Twitter account.

The venturebeat blog has an interesting post on how twitter, by being talked about on Oprah, has now reached the end of it’s hype and that from now on no one can exclaim along the lines of “look, it’s this new thing…”. Is this good or bad? Does going mainstream imply that you loose your originality as well as your hype? I personally don’t think so. As long as the innovation continues and the masses are continually entertained, the uniqueness can be maintained.

It will be interesting to see how Twitter fairs up a year from now. I, for one, have full faith in @ev and @biz      

Related posts:

1. use twitter as a prediction service?
2. google…wake up and smell the tweets
3. Twitter gets hacked